Corporate Video Production

Our experienced team & network of scriptwriters, videographers, editors, and producers work collaboratively with your team to bring your business’ unique visions to corporate video.

Solvis Media is one of the top corporate video production companies. Our company has the capability to handle every step of the process from initial concept development to production, post-production, editing, and video publishing. Contact us today and get a free creative consultation, as well as a quote for your next corporate video project!

What is corporate video production?

Corporate video production is the process of creating video content specifically for a business or organization. This type of video is usually made to promote a company’s products or service, enhance its brand image, or communicate with customers, employees, or stakeholders. They’re usually found on the web, or digital ads on YouTube, LinkedIn, Twitter, Instagram and Facebook. Here’s an overview of the main tentpoles in corporate video production:

  • Purpose and Target Audience: Corporate videos are made with a specific goal in mind, such as advertising, training, or corporate communication. The target audience can be internal (employees, shareholders) or external (customers, partners). Corporate videos often reflect the company’s brand mission, vision, and values. 
  • Pre-production and Planning: This phase involves conceptualizing the video: We write scripts, plan the budget, and organize schedules. We outline the main story, storytelling methods, and create a finalized storyboard and outline for the shoot dates. Creative direction is laid out, and crew size, equipment, location, and final budget is all okayed. 
  • Production: During production, the actual filming takes place. We set decorate, light the scene, make sure the atmosphere is right for the sound & mics, and then direct actors or on-screen talent. We always use the highest standard equipment for our video projects. On a medium sized corporate video set is typically a Director, Cinematographer, and at least one or two additional crew members assisting. On lower budget shoots, it may only be one or two crew members. 
  • Post-production: After filming, our editors get to work on the footage. We assemble shots, add music and voice-overs, and applying visual effects or animations if necessary. The goal is to create a cohesive and engaging final product, and we do that through constant communication with your team, throughout the process.
  • Distribution: The completed video is then distributed by your team or marketing/advertising agency. This could be on your company’s website, social media sites, email marketing, or a multitude of other channels.
  • Types of Corporate Videos: There are many types of corporate videos, such as explainer videos, product demos, training videos, customer testimonials, event coverage, and corporate documentaries.

The first brand video we created:

We take pride in the fact that our videos stand the test of time. This is the very first major video project we completed from the initial concept development, to the final edit. This video is now 5 years old, but still holds up today. Video is an expensive investment, but when done right, it’s well worth it. 

Types of Corporate Videos

Corporate Videos and Branded Video Content

Enhance your brand’s image with professional, high-quality corporate videos that communicate your message effectively, all from concept to completion.

Sizzle Reels and Online Ads for Social Media

Show off your products or services in the best possible light and improve conversions with detailed, engaging online video ads. A perfect solution for ad spend on YouTube, Facebook, LinkedIn and Instagram.

Commercials and Large Scale Projects for Web & TV

The producers at Solvis combine our in-house team and expanded network to put together a full crew for large scale commercials and projects.

We offer all types of Corporate Video Production Services:

  • Brand Videos
  • Website Videos
  • Explainer Videos
  • Video Biographies
  • Corporate Films and Documentaries
  • Company Overview/Intro Videos
  • Animated Videos
  • TV Commercials 
  • Onboarding and Training Videos
  • Marketing Videos
  • Testimonial Videos
  • YouTube Videos
  • Branded Video Content
  • Product Videos
  • Promotional Videos
  • Event Coverage
  • Pre-Roll Ads
  • and many more!

Recent Corporate Video Projects We've Worked on:

Improve Your Conversions with a clear message

Conversion rates can skyrocket when adding a video to your landing page, product page, or services page. Having a video on a landing page can increase conversions by up to 80% (Unbounce).

Connect with your customers using branded Videos

Our video production process puts a heavy emphasis on storytelling, connecting with your audience, and helping their decision-making.

connecticut video production
working on creative video production

Take advantage of corporate Video's versatility

Videos can be used for a variety of purposes – we've worked on product demos, testimonials, how-to guides, brand stories, message from the CEO videos, and so much more. Video production can give flexibility in how you convey your brand message. These are all great for websites, but can be spread across different platforms as well, such as LinkedIn or Twitter.

We can also help you take full advantage of the range of video, by creating 6, 15, 30, and 60 second cuts of relevant content, to use for ads. With inexpensive online advertising on YouTube, LinkedIn, Instagram, your company can leverage stand-out videos to boost your awareness and increase lead generation.

Stand out from the competition

Many businesses are still not leveraging the full power of video for websites, social media, and advertising. Incorporating video into your marketing strategy can give you a competitive marketing advantage over companies in your industry.

Marketing and Promotional Videos

It all begins with understanding your brand. Our team will sit down with you to discuss your goals, target audience, and the message you want to convey. This helps us craft a strategy tailored for your brand.
After gathering information, our top-notch creative team generates a captivating and engaging concept to capture the attention of your audience. We meticulously plan and execute every detail, from the lighting to the background score. We’re one of the top corporate video production companies in the Northeast, give us a call and let’s get to work!

Video Testimonials

Video testimonials can help add another level of credibility to your brand, as well as help tell a customer story to potential clients. 

improve conversion rates

TV Ad Production

Television ad production is video production at the highest level. We’ve worked with many different brands, from small local businesses to big multinational companies, throughout the years. We get a crew call and putting the right team in place to bring the concept to life using our state-of-the-art equipment, expert crew, and our knack for storytelling.  Each project has brought its own unique challenges, and we embraced them all with the same enthusiasm and dedication. 

5/5
“Solvis Media provided excellent, professional video… I’m very pleased that I chose to hire Solvis Media and would recommend it to others.”
Cody Warner
5/5
“Solvis understood my firm’s brand and internet marketing goals immediately, and put in place an effective digital media campaign that captured those goals. We have already seen results in improved engagement and, most importantly, new clients. Excellent work.”
Nate Baber
5/5
“Solvis did a great job for me and my firm.”
Robert King

Behind the Scenes: How We Create Our Corporate Videos

Pre-production is not just a preliminary step, but a crucial phase that influences the quality and success of the final video. It’s a blend of creative and logistical processes. It involves conceptualizing ideas, budgeting, writing scripts, storyboarding, and scheduling.  Videos require careful planning and execution. By investing time and effort in pre-production, businesses and video producers can ensure a smoother production phase, ultimately leading to a more polished and effective final product.

Read more about Pre-Production in our essential and ultimate guide to pre-production.

The production phase is a critical and exciting part of the video production process. This is where the production team brings out the Lights, Camera, and Action!

Camera operators, sound designers, lighting gaffers, and other crew members work under the director.

Besides the main footage, the production phase also involves capturing B-roll. B-Roll essentially means extra shots that provide context, background, or visual interest. This is usually overlayed over interview footage. 

With great effort in pre-production phase, creative professionals properly execute the plan we develop together. Learn more about the production phase in our article here. 

Raw footage is cut and turned into the cohesive and engaging narrative we set out to achieve. Editors use sound, color, and graphic design elements to polish things. This is a collaborative process between client and production company.

Post-production is an iterative process, often involving multiple reviews and revisions. Feedback from the director, producers, and companies we work with is always taken.

Read more about the post production phase here.

behind the scenes on a law firm video commercial

Frequently Asked Questions

It’s dependent on the scope and scale of each corporate project, for smaller corporate video projects, it can take us a few weeks. For larger projects, it could take up to a few months. Filming can take anywhere from half a day, to over a week. We’ve worked on corporate projects that have lasted 2 weeks for filming alone. The editing process can take weeks or months. For example, a brand video, expect around a 3-4 week turnaround time, from shoot date to final edit. Working with all different industries and on projects with different volumes, we’ve done it all. 

Corporate videos usually inform or educate about the company or its products, while commercials are usually shorter and focused on selling a product or service. Corporate videos have a more utilitarian purpose, and may be less ‘creative,’ at Solvis Media, we bridge the gap between creative commercials and boring corporate video projects, to blend the informative nature of corporate videos and creative ideas of a commercial together. 

Higher Retention Rates: Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text. (Forbes)

SEO and Conversions: Websites with video content are more likely to rank on the first page of Google search results. Videos can increase the time visitors spend on your site, which can help increase rankings on Google, as well as conversions, Including a video on a landing page can increase conversions by up to 80%, according to a report by Unbounce.

Use on a variety of social media platforms: YouTube, TikTok, LinkedIn, Meta, Twitter and more, video content stands out much more on these platforms, including for digital advertising.

At Solvis Media, we create quality videos that resonate with your target audience and align with your brand values and objectives, which can help build trust. Investing in video can lead to high returns, and it’s essential to approach it strategically. Schedule a free creative consultation with us today!

Video production costs can range tremendously based on the quality of the work, as well as the scope of the project. We take great pride in the high quality of work that we do for our clients. Our client base mostly consists of larger small businesses, mid-sized companies and larger corporations. We’re in the middle of the market, so expect full end-to-end project costs to start around $10,000, which includes pre-production, production, and post-production. We’re up front, honest, and transparent about our pricing, and have no hidden costs or fees.

We’re based out of New Haven, Connecticut, and are always finding ourselves walking through area airports such as JFK or Boston Logan. We always travel for on location shoots, and get to work on the edit right when we get back! 

About us

We’ve created hundreds of videos for a multitude of clients for all industries, from Fortune 500s to Startups and everyone in between. We are a highly-rated, experienced team of skilled creatives, committed to transforming your ideas into compelling visual stories. With expertise in commercials, corporate videos, branded content, documentaries, and event coverage, we’re your one-stop shop for video production around the globe.

Let's Talk!

Phone: 516.660.3699
Email: video@solvismedia.com